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Mission PossibleMission Possible

Project Description

Cementa Vision

Assignment: Customer Relation Program

Concept: By using Cementas concrete television to convey the company’s vision and message, through live events or video reportage.

Production: Start up with customer event including talk show, speaker’s corner, mini-seminars, happenings, audience reply system, after work, entertainment. Continuation during 18 months through campaign web, web TV, video reports, mini-events, publications.